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Discuss the reasons for the choices you made when creating it and what you hoped it would accomplish. Feel free to share other details.
What is the competitive advantage of your top 2 global competitors in the market? What strategies could you use to build a competitive market profile?
Compare functionality attributes of each of the two websites you selected. How are consumers using these websites in their decision-making process?
Identify five consumer subcultures and briefly describe each in your own words. Discuss similarities between the consumer behavior exhibited by each group.
Explain what cross-cultural consumer analysis is and discuss why using this type of research is essential for companies marketing in nondomestic markets.
How you will implement your solution. be sure to include how you will evaluate and control the implementation rollout.
Select a company who is producing them and by use of their annual report and website explain their 4Ps marketing and do a SWOT analysis.
Create a social media strategy for your product (energy drinks) or service. Discuss how you will use social media for internal and external communications.
How does cognition, affect and behavior (ABC) impact the purchase decision-making process? Discuss how ABC can be used in a social media strategy.
What are the fundamentals Google claimed in the second module as the keys to building an online presence?
What would be a recommendation you would offer the company of choice to improve the content in their email marketing?
Why do you want to focus your marketing strategy on fixing this business problem? Provide a brief synopsis of who the company is and its targeted customer?
Website and determine the Marketing 4Ps (the product , the price , the place , and promotion) of this service. Do they work well together? Why or why not?
How will we know if the new product launch is a success? she asks. How will we know if what you have suggested really worked?
Explain the characteristics of the three major markets for e-business. Explain why and how e-marketers use market segmentation to reach online customers.
Develop a visual map that illustrates content touchpoints for paid, owned and earned channels.
Evaluate at least two strategies for overcoming these challenges, and at least one strategy to seize the opportunities.
Identify the elements of a direct response marketing strategy. Explain the concepts of offer, customer lifetime value, and testing.
How situational factors affect sales leadership? When you conduct your interview, remember to take notes.
What was the type of culture depicted in this film? How are concepts of race, class, gender, and sexuality positioned in this film?
What do you consider your own class standing to be and why? Do you see class representation in movies you watched in ways that match accurately your experience?
Discussion Post- Identify four guides to ethical behavior and three things organizations should do to manage ethics.
Why do you like it? Is there anything problematic about the ad? Also included a link to an ineffective ad, providing evidence that the ad campaign failed.
Prepare a one page on Marketing Information Tools for High-Tech Markets. you may use the internet for more information.
Has the Internet changed the way consumers think and behave? What are the benefits? What are the pitfalls? Support your position with credible references.