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What did you learn from the Racial Wealth Gap Simulation? How does what you learned help your understanding of racial inequities?
Identify and describe your chosen company, what business it is in, and set out the problem that needs to be solved. This is a situational analysis.
What would you recommend that Mattel does next with the Barbie brand? Consider the changing trends for the industry, retailers, consumers, etc.
Recommend one of the alternatives or propose and justify your own solution. What would be the outcome of your recommendation?
Discuss physical evidence of service, service scape, and ambiance. Discuss the roles of company employees in service delivery.
What are the marketing strategies used by your company in the management of the global customer brand? Use the four Ps in your analysis, which are listed below.
Review the Marketing Excellence Coca-Cola case study. In thinking about the great brand success Coca Cola has experienced.
Summarize how your company compares to the overall market. Summarize what 3-5 market analysts are currently saying about the company.
Discuss the notion that firms should stop doing business with customers who constantly generate losses versus the notion that the customer is always right.
For an innovation of your choosing, identify why you believe it is disruptive and what effect that disruption has on other current offerings in the marketplace.
What is the arrival rate for each customer? What is the service rate in terms of the number of customers per hour?
What do you view as your business's target market? State your product or service and discuss who you believe it would appeal to the most.
Select one element of the Marketing mix and discuss how marketing research could help that area. Be specific in your recommendations.
Description of future leadership development goals and state. Explain how each weekly topic will help you meet your leadership development goals.
Define the price, the rationale/justification for the price point, etc. Outline how the product will be marketed to your target market.
Where do you want to market your product? Why do you want to market this product to that target market in that physical environment?
Which of the above fallacies is used in each advertisement? Why do you think the advertisers used that fallacy in the ad? Did the advertisers use the fallacy?
How will you identify prospective customers? What are the distinguishing characteristics of your product and/or service?
What are some of the social influences on consumer behavior? What are some of the behavioral influences on organizational buying?
What strategy would you suggest as the PR representative to improve the person's image? How would this strategy affect the different publics?
What is your favorite brand? Name and describe five brand touchpoints using one touchpoint for each phase of the consumer buying process.
Discuss the contributions (both positive and negative) that consultants and employees in business in Saudi Arabia can bring to the change management process.
What can an organization do to extend the product life cycle of a product that is reaching the maturity phase?
As an HR representative, what legal and ethical responsibilities do you have to ensure all employees views and beliefs are being considered?
Identify the corporate and business level strategies of the Company. Identify the problem that you want to help the firm resolve.