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What are the marketing strategies used by your company in the management of the global customer brand? Use the four Ps in your analysis, which are listed below.
This is an individual project that evaluates the social media strategy of a company or organization.
Discuss how you will differentiate yourself against the competition and explained how the firm may expand upon its product line in the future.
How has the service changed during the current pandemic? Consider how the rise of self-service and how that is helping or hurting the services marketing.
What is the size of this industry in terms of sales? Is there one major retailer that dominates the field? What factors are impacting this industry?
What variety does the retailer offer for the merchandise category that you have chosen to assess (provide information on sizes, colors, styles, and brands)?
How do you think they will price the vaccine in open market? What factors would they take into account in setting their prices?
What particular market characteristics of each of those sites were especially attractive in your opinion?
Develop a full target market segment for your business plan. Remember, you will take feedback from all submitted portions of your plan, revise.
How can Church & Dwight best influence their key marketing talent to support the new strategy and embrace their responsibilities?
Describe the boot strap marketing strategies on which small business can built a competitive advantage in the market place?
Explain why the stated goals may be challenging. Your presentation should explain the importance in determining proper performance indicators.
Provide a detailed analysis of the product or service failure; and present a step-by-step description of how these product failures could be avoided.
What global environmental issues does Coca-Cola need to consider for the market in Central America?
What is the new product that was adopted? As a consumer, did you use the adoption stages as outlined in chapter five? Why or why not?
Outline the company's value proposition and create a marketing slogan/tagline for the product.
Identify the equipment you will use and associated costs. Describe the capacity to produce the product. Explain your approach to quality control.
Compare and contrast the main advantages and disadvantages of using licensing as a market entry tool.
What are the key components in a Marketing Plan and how is this used by a Marketing Manager? What is meant by DECIDE in marketing decision making?
What did you learn from the Racial Wealth Gap Simulation? How does what you learned help your understanding of racial inequities?
Identify and describe your chosen company, what business it is in, and set out the problem that needs to be solved. This is a situational analysis.
What would you recommend that Mattel does next with the Barbie brand? Consider the changing trends for the industry, retailers, consumers, etc.
Recommend one of the alternatives or propose and justify your own solution. What would be the outcome of your recommendation?
Discuss physical evidence of service, service scape, and ambiance. Discuss the roles of company employees in service delivery.