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How could we enhance productivity in Indian Manufacturing and retail sectors?
Explain the value driven approach to Operations Management.What are the major decision-making roles of Operations Manager? Describe giving examples.
What are the challenges to services purchase? What are the significant elements of the service production process?
Explain the relevance of measuring the effectiveness of an advertising campaign? Describe the characteristics of the following tests performed for evaluating success of a promotional campaign:Consum
Explain the following models of advertising and describe how they differ from one another: Hierarchy of Effects Model, AIDAS Model of Advertising and DAGMAR Approach.
How are channels for services different from channels for products?
Describe the 3 pricing methods in detail.Do innovation in pricing like sachet, EMI, Usage Based Pricing help in creating value. Comment with suitable examples.
Write down the difference between a customer oriented company and profit oriented company. Which of them will sustain in long run?
Describe the 10 underlying principles of Group support Systems and expert systems.
What are the steps involved in design and development of an information system? Describe each step in detail.
What do you mean by Global Finance Market? Discuss international investment decisions and moving money across borders.
Describe the main theories of international trade and investment.
How does a situation influence on effective leadership behaviour? Discuss the Hersey Blanchard Situational Leadership Model in detail.
Describe concept of Schein’s cultural analysis taking the example of a cultural change in an organization. According to you, which is more challenging –a cultural intervention or a struc
Explain the role of change agent in organizational change. Explain how does the capability of change agent impact effective interventions in organisation development interventions. Support your answ
Write brief notes on any two of the following: Hofstede’s Cultural Dimensions, Approaches to International Staffing and Re-entry & career issues.
Explain the similarities and differences between Domestic Human Resource Management and International Human Resource Management? How have the roles of international managers changed in the last two
Describe the linkages of strategic planning to HRD-training, development and organization development (OD). How will you formulate training objectives using strategic planning process?
Discuss the Five- Stage Model of group development?
What is the importance of teamwork in enhancing performance?
Describe the process of setting performance criteria.What are the essential characteristics of effective performance criteria? Give appropriate examples.
What is Gap Analysis. Describe how Gap Analysis could be helpful in formulating a firm’s strategy.
Discuss proprietorship, partnership and company as forms of ownership of a business venture. Discuss the advantage and disadvantages of each.
Discuss segmentation, targeting, and positioning for identifying and targeting markets.
Describe the Berlo’s Model of Communication? Describe Murphy’s Model of Communication?