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Discuss the theory of grid organisation which is developed by Blake & Mouton. Describe the significance of selectivity and organisation in the perception.
Explain the term Marketing Public Relations (MPR) and summarise the probable relationships between Public and Marketing Relations.
What do you mean by income inequality? Describe the technique of Lorenz curve for measuring income inequality?
Explain the significance of vision and mission statements to organisation. Describe the relationships between strategies, objectives and policies.
Consider the value of Product Life Cycle to strategic marketing planning and determine the practical limitations of this model. Explain the main internal and external factors you would consider when s
Illustrate the scope and effect of the parol evidence rule. Describe what privity of contract is. In what manners might contractual obligations arise at common law?
Describe completely the principle of the consequential economic loss. Describe legislative provisions in respect of product liability. Explain the principal types of actions which might be brought und
Write a short explanation of the article using one of the following economic models: GDP, AD & AS or circular flow of income.
The purpose of this assignment is for you to reflect on a practical case study (or studies) and consider how these relate to the material covered in Foundations of Operational Research and Business
Describe the main sections of the typical tourism development plan and give illustrations to support your suggestion.
How might knowledge of the steps of the selling process assist the salesperson? How does the business-to-business sales process differ from that of business-to-consumer?
Explain the role of Corporate Social Responsibility (CSR) and business ethics in corporate strategy?
Write notes for the types of preparation you would wish to do for TWO from the subsequent THREE interview situations.
Differentiate between export promotion and Import substitution? Which policies are appropriate for your country’s Economy?
What lessons might be learnt from the disappearance of numerous familiar names, such as Woolworth’s and C&A, from the British high street in current years? Explain the merits and demerits
‘Today the power is with the retailer not the manufacturer.’ Explain this statement with reference to the negotiations that might take place between national retailers and major brand na
Explain the factors governing demand and supply of tourism product? Looking at Indian tourism scenario, describe impact of these factors, if you were to set up a travel agency specializing in packag
Describe the Sale of Goods Act. Use examples in your answer. Describe the reasons why you think there has been a raise in consumer legislation over the past 25 years.
Should organizations have the freedom to combine the roles of chairman and chief executive?
Demonstrate the interpersonal boundaries for managerial communication. Explain the importance of communication in improving quality of work life in the organization.
"It is said that effectiveness results from leader using behavioural style that is suitable to demands of the environment. So, the key for leaders is learning to diagnose the environment". Explain t
How would you evaluate whether or not a company required developing a customer retention program?
Explain what value TWO of the following marketing models offer to retailers when planning their marketing tactics and strategies.
What is the function of the retail buyer? Why are the buyers recognized as ‘social gatekeepers’? How might an efficient distribution chain lead to greater profitability? Demonstrate your a
What methods could a retailer use in executing portfolio analysis to its strategic business units? Describe the term operations blueprint. What are the merits and demerits for a retailer in using an o