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Discuss the most appropriate traditional positioning strategy to ensure your country of choice (Australia).
Describe your favorite commercial. Discuss what makes that commerical so effective. Discuss how the company effectively uses the AIDA Model.
Explain and rationalize the role of Corporate Social Responsibility as one of the corporate goals for Lululemon Athletica.
Define and explain different stages of new product development cycle. Reflect on your target market and explain characteristics that your new product will have.
Identify the factors that make selected brand of laptop personally relevant to you, such as how it relates to your specific goals, needs or self-concept.
Identify if it is a new product line (widening its product mix) or a deepening of an existing product line?
What is Oracle Corporations marketing strategy/mix and what differentiates it and or gives it a competitive advantage over others in the industry?
Identify the successful techniques employed in the presentation. Suggest how the presentation could be revised to produce a more effective outcome.
What are your client's customer goals? What are your client's mission, vision and values? What is your client's commitment to the customer?
Explain what target costing is and give an example. Is it an applicable price-positioning strategy for your target company? Explain.
Discuss the strategic and tactical decisions that Cape Union Mart need to make before entering the Australian market.
Using honey as an example, list all the marketing communication tools the brand manager may use to create interaction and engagement with customers.
What are distinctive assets, and what are the benefits of having them? What two measures can brands use to assess the strength of their distinctive assets?
Discuss what Harley-Davidson can do to reduce the negative impact of price escalation in terms of distribution channel and product strategies.
What is the value of segmentation what must any analysis here do? What are some of the ways we can segment? Which of these might you use and how?
How persuasive is this message? Would this style of communication encourage younger consumers to become more engaged with the brand?
How can UGC platforms capture value of its community (monetization)? So far PLM has generated revenues by providing market research to pharmaceutical companies.
Compare the growth successes and potentials of India and China. List the advantages and disadvantages of each. Which factors will be problems for India?
When choosing a sample from the target population there are two basic sampling technique that a researcher can use. What are these two basic sampling technique?
What might be some difficulties you would anticipate having? Which procedure might work best and why?
Why would a physician liaison or marketing staff assist with social media marketing or event planning to help keep referring providers connected?
Why should marketers routinely listen and adapt to the marketplace in their efforts to build and nurture customer relationships?
Describe how you would position your product in the consumer market (i.e. Attribute, Price and Quality, Product User, Product Class, Competitor, Emotion).
Develop and Plan a Digital Marketing Campaign Strategy to help reach prospective customers for a clothing retail business.
Should companies offering consulting services be liable for their clients' actions when the advice they have provided is followed, particularly if there are neg