Start Discovering Solved Questions and Your Course Assignments
TextBooks Included
Active Tutors
Asked Questions
Answered Questions
Identify the legalities that would be involved in the scenario. Describe Jan's personal characteristics that influenced her behavior.
Explain which chain you chose and why you think that this chain has been successful. Make sure to choose one about which other students have not already posted.
Determine how you would assess demand for and the cost to produce your product or deliver your service and establish a price.
MKT 400- Describe how the brand uses the marketing mix elements as a guide in this stage. Analyze the impact of the marketing mix on overall brand perception.
Most brand managers are now using social listening. How important do you believe it is for brands to listen to social media chatter?
You will explain how the company addressed the sociocultural, political, legal, and ethical challenges in any of the countries in which it operates.
Write a literature review on the 10 scholarly articles you have retrieved. Be careful not to use excessive quotes from your literature.
Define the target market that you are striving to bring into this organization and describe the methods of research that you will use to identify these groups.
List your company's main competitors, and describe what positions they occupy in the market in which your company wishes to compete.
Why does the FTC want food and supplement makers' claims about the health impact of their products to be substantiated with clinical trials?
Use Porter's five competitive forces model to analyze how Apple has attained a competitive advantage in the tablet market. Include other components discussed.
How aware are you of the country of origin of different products? Which products do you care about their country of origin? Why?
Discuss two organizations that you believe do a great job of paying attention to sustainability and present the evidence that leads you to this conclusion.
How would each of these markets increase enrollment? Which steps in the marketing research process would you use to get started?
What is the customer value perceived by this target market? Segmentation approaches or dimensions used by the marketer, if known or applicable.
This section will examine and recommend 2 complementing products for your brand. Develop 1 promotional campaign for selling these complementing products.
Identify at least one legal or ethical consideration to take into account when positioning a brand. Why does this need to be considered?
What is marketing? What is strategic planning? After reviewing this week's resources and your research, in your own words discuss in detail the relationship.
Explain how a change in product (sales) mix to a higher proportion in export sales could result in a lower level of net income.
Examine the main advantages and disadvantages of the selected strategy. Provide an example or scenario to support your response.
Analyze when personal selling is necessary for marketing. Determine at least three product ideas that would need personal selling as a marketing tool.
Discuss some of the emotions that you might feel when buying a product or service. If you had to name what type of consumer you are, what would it be?
How will you market your trip to your demographics? What are some challenges you are expecting in the area of marketing?
You can identify or propose a solution to a business issue, discuss industry trends, or suggest an idea/innovation that you feel is important.
What are their expressed feelings? What do they take with them, and what do they leave behind? What did you learn from this observation?