Start Discovering Solved Questions and Your Course Assignments
TextBooks Included
Active Tutors
Asked Questions
Answered Questions
Analyze how a firm uses the Internet to educate customers on its products. Describe how the strategies used by the firm may affect customer behavior.
Describe the value the new product or service will provide to customers and describe the need it will meet.
What entrée item are you going to use for an example? Where did you find it? (CASE study is acceptable, but always give credit).
What role does marketing research play in our overall marketing plan? What are its strengths and weaknesses.
What company do you believe has a great understanding of its target market? List two things they do well, and two things they could do better.
Explain how you will go about setting up benchmarks for your business. Why is benchmarking important to your business?
Describe for your audience what it is that you wish to bring to market. Describe the product, its functionality, and how it works.
How you will work with your channel members to help them promote your product to the ultimate consumer. This may include push and pull promotional strategies.
Write a mission statement for your product and set three specific applicable marketing goals which you would like to meet in your marketing strategy.
BUS508- Explain the rationale for your decision. Determine which promotional activity will sell the most product at this particular store.
Explain marketing message Sara Lee Incorporated is using to get their message or idea out to customers and to create loyalty toward their products or services.
Why is the study and understanding of cultural variances so vitally important to marketers? What are some culture behaviors that marketers try to exploit today?
Create the research section of your marketing plan. Develop the first two parts of the Target Market section, which includes an overview of the demographics.
Explain how the advertising copy appeals to the reader. Where is the call to action to buy? Do the visual or graphic images correspond to the copy?
Discuss how the Internet can be used globally by a company selling your product choice in order to identify new marketing opportunities.
What are the differences and commonalities of these methods? When can you see an advantage in the use of a quantitative method?
Review the literature on the influence of social media (in all its forms) from a marketing perspective.
Conduct your own research and post a relevant short summary of your findings. (Stick to current data, not older than five years ).
Imagine that you are a manager at a brick-and-mortar store that has an online storefront. Analyze at least two ideas and how these will increase profitability.
Analyze the behaviors you observed to determine how consumers progressed through the consumer behavior process while in different aisles.
What is e-marketing program strategy process? How are target market customer characteristics and consumption behaviors different in an e-marketing environment?
Explain how the e-business's online service fits within the e-marketing mix. Explain how e-business's online service constitutes a profitable e-business model.
MHM 525- Identify industry-wide problems and create strategies to challenge them. Explain how you will attract more customers while keeping the ones you have.
Discuss how the product fits a lifestyle or psychographic. List two features of the product and assess how they transform into benefits for your target market.
Develop a professional sample sales presentation. Determine the criteria you will use to evaluate the sales representative's performance.