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What is the best part that you learned the most? Which Chapter was helpful to your project?
How does your marketing plan look like? What do you like the most about this class? Which week do you think is most beneficial for your chosen product/service?
Why do you think this method is becoming more common? Describe three instances where you have personally seen product placement used as a form of advertising.
Using information from these statements, determine what capital resources are needed to launch the venture.
Write an overview of the marketing entry strategy you are proposing based on the information gathered in your analysis.
View failure as a path to moving forward with your business goals by having a conversation with your classmates about it.
Discuss the evaluation and control components of your entrepreneurial marketing plan for your food truck.
Describe each stakeholder's interests in organization. Describe their communication needs. Identify best mode for communicating with them based off their needs.
Develop an advertising campaign for our program. Your campaign can focus on a very specific segment, or very widely applied.
Discuss the marketing opportunity, marketing objectives, marketing strategy, issues, and concerns.
Discuss the firm's use of digital, mobile, or social media marketing. Discuss the elements of the selected or proposed advertising message.
Which departments require the most competent and experienced personnel, and which departments should receive relatively large shares of the available budget?
Did you know that there are also 7R's called the 7R's of Relationship Marketing? Briefly define each of 7 R's using any Internet references of your choosing.
Examine at least 1 practical application/example for your topic. This must involve mention of specific industry or organization, explained in sufficient detail.
How could H-P capitalize on this installed base and develop some innovative, hybrid offerings?
Illustrate how a firm might cover small and medium-sized businesses with one channel strategy and large corporate customers with another channel path.
List 2-3 key messages that sellers in this company need to leverage as way of sounding different to customer compared to competing marketing and sales messages.
Describe the ideal sales compensation plan for this sales position. How would you pay sellers in this company?
Write an overview of the communication strategy you are proposing, also based on information gathered your analysis.
Compute the dollar proceeds from the sales if GE decides to hedge foreign exchange exposure using options.
Create a marketing and promotion Strategy Diagram/Chart that includes: Create the projected marketing and promotion budget.
Should you sell your friend the CD for what he offered ($100)? Do you have an obligation to tell your friend you have listed your CD on eBay?
Provide an explanation and rationale for decisions on pricing. Be sure to reference a strategy or multiple strategies discussed in the course material.
Using the brand you selected as an example, identify one or two strategies that may be applied when developing a brand name for an organization.