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In the proposal, make a case for your new Triangle Solutions product that clearly states the need in the market, the pain points felt by customers
Marketing strategy is often more evolutionary than revolutionary. But marketers caught offguard when major transformation hits may be blindsided
Discuss the advantages and disadvantages of the format present in the excel spreadsheet Responsibility Segmentation Analysis.
Demonstrate the impact of marketing on shareholder value. Do you think that Doyle is correct or incorrect?
How has the higher education industry changed over the years, especially as it relates to the nontraditional (or working adult) student?
Discuss the differences between a trademark and service mark. Also how can a trade mark be lost?
It is barely on the cusp of advertising to children but I am curious if people think it would be more acceptable? Please elaborate.
Explain macro environment forces and how companies have identified and capitalized on opportunities resulting from these forces.
What are some of the unexpected outcomes, both positive and negative, of a marketing plan?
Based on these definitions, explain the importance of marketing in organizational success.
Problem: What are the essential evaluation criteria for marketing messages in the logistics industry?
Does Marketing Research invade or lead to the invasion of the privacy of individuals? If yes, defend your position. If no, defend your position.
One of the first things companies discover about international patterns of channels of distribution is that in most countries
Are the results of segmentation and target marketing harmful or beneficial to society as a whole?
Under what conditions might a company prefer to negotiate rather than use competitive bidding to select a supplier?
Problem: What is marketing research? How has the Internet affected marketing research?
What is the principle of "postponement" and why is it considered the key to mass customization ?
Discuss in detail several psychological purchasing variables and why they are important to marketers.
Consider scenario: You are planning to delive... Consider this scenario: You are planning to deliver a speech to a group of college freshmen on the topic
How would a marketing department plan for public relations and publicity?
Question: What cultural factors have led to the explosion of social networking?
Using what you learned about marketing and scanning the marketing environment, what two actions should campus organization take to increase sales this year.
What is a "hidden gem" or something that few would notice in Customer relationship management, that you find to be noteworthy/critical/game-changing
Identify quantifiable elements that can be used to evaluate, monitor, and control the effectiveness of your marketing plan.
If "the language of international business is English," why is it important to develop a skill in a foreign language? Discuss.