Problem
Read the case study Nike: Tiptoeing Into the Metaverse by Mohanbir Sawhney and Pallavi Goodman. Answer the following questions (1-5), using critical analysis based off the case study above.
A. What type of case is the Nike: Tiptoeing Into the Metaverse case?
B. What key concerns, problems, decisions, or challenges affect the main protagonist? Make sure to understand the high value, low value and noise aspects of the case information.
C. Prioritize the list from question (B) (what are the main factors surrounding the case)?
D. What are the qualitative factors that could be used to support the case (you do not need to research these factors but pull them from the case or bring them out based on information in the case)?
E. What are the quantitative factors that could be used to support the case (you do not need to research these factors but pull them from the case or bring them out based on information in the case)?