Start Discovering Solved Questions and Your Course Assignments
TextBooks Included
Active Tutors
Asked Questions
Answered Questions
What changes had to be made when Walmart opened stores in China and why? Use your own research in addition to course materials.
Describe the new market segment you plan to reach. Develop a strategy for pricing this item to attract this new clientele.
Describe the top three target markets for the product you selected. What makes these particular target markets so attractive?
Choose two methods of payments and provide three advantages and disadvantages of each method. How can you market your use of different payment methods?
What are the main ethical issues faced in your industry and business related to finance and accounting that are governed by national and/or state regulators?
Identify an item that you could add to Dunkin' Donut's menu that is unique to your region. Describe the item and why it would appeal to the area.
Create a PPT summarizing your evaluation of your assigned company's external environment and competitive conditions within the company's industry.
Using the full spectrum of segmentation variables, describe how Virgin America segmented and targeted the market for airline services.
Research the company and discuss how it has positioned itself relative to its close competitors. Does it have a unique strategic advantage? Disadvantage?
What are the unique characteristics of the four P's in select foreign target market? Find and share an example of a global or international marketing campaign.
Create a fictional product not yet on the market and design an advertisement that uses classical conditioning strategies.
What key marketing objectives a marketing director should focus on when developing a marketing plan (Explain your reasoning.)
Discuss the differences that these two types of buyers have in making their purchasing decisions.
What did the recruiter say to start to build rapport with you? How did they qualify your needs? How did they show their positions would meet your needs?
What did Virgin America doing to create brand equity for its airline. What brand elements did the organization apply across various other services it provides?
What are some of the ways we can manage the distribution channel? After reviewing this resources and your research consider various channels of distribution.
How important are sales support materials to you when making purchasing decisions? Share examples - cite them in-text and in your work cited section.
What are the three primary data gathering methods? What method would you use if you were gathering data on a movie studio? A grocery retailer?
What are the potential dangers of not having alignment? Cite one of the company examples in the textbook to illustrate your answer?
Identify a product in which a price increase or decrease resulted in the opposite demand and explain the factors why.
Review each of the four traits in the Hofstede cultural index. What should your staff be aware of regarding differences between the US and your destination?
Explain why these concepts are important to business leaders in Saudi Arabia and Saudi Vision 2030.
Have you noticed any increase in online marketing efforts from brands or companies you typically interact with face-to-face during the pandemic?
What factors contributed to this experience? What changes could have been made to make this even better service experience? Why is service marketing important?
Describe the brand image of the product or firm and provide very specific examples of how they firm's supports that image.