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If your company is global: What are some of the pros and cons for your company of doing business across countries and cultures?
Describe one of the primary barriers to entry that limits access to the global eCommerce marketplace.
Review each of the four traits in the Hofstede cultural index. What should your staff be aware of regarding differences between the US and your destination?
If you decided to introduce some form of new product, how would you position the new product relative to both Pepsi and any remaining Coke products?
What other questions could he have asked to gather additional information about the brand images? What information would each question provide?
Describe the intended objective or message of the advertisement. Explain why the ad or commercial was controversial.
Analyze how the life cycle affects the development of a new (revised) version of the product for a different market segment and why?
What kind of brand communications have you received since the start of lockdown? Have they struck you as appropriate or inappropriate considering the context?
Analyze the economic environment in the areas affecting your business. Analyze social trends and how they may affect your business.
Discuss impact of Sarbanes-Oxley on a company's internal controls. Define internal controls and discuss the basic principles for assessing internal controls.
How do increases in the retail and wholesale margins (again, with a fixed retail price) affect the unit contribution? Be sure to explain why.
Identify in one sentence your overall branding strategy or brand image you want to achieve in the mind of your target segment.
How will the company differentiate its product from the competition? Define your Target market and your Customer profile.
What types of economic, competitive, political, environmental, social, or technological factors might drive a students' transportation needs and behaviors?
Discuss the benefits and drawbacks of using database marketing. State the ethical, legal, and HIPAA issues that need to be considered.
Who the major competitors are for this product. What the cultural, economic, and political factors are that need to be considered in the design of this project.
Choose a feature of a cell phone and share the benefit that the feature offers. Why are cell phone features so important when buying a cell phone?
Identifying the most suitable hydraulic hose fitting may not be as easy as it sounds. The hydraulic system uses various kinds of hose fittings and metric adapte
Define the term marking management and briefly explain the various elements of marketing mix being pursued in this case ?
Do you agree or disagree with the assertion that B2B firms should strive to communicate how they are different instead of how they are better?
Discuss how telecommuting has worked to keep the business afloat. Describe a plan for addressing and managing the concerns about telecommuting.
What digital trend stands out most to you? Which trend do you think will have the greatest impact on the marketing world?
What are the steps you will take to figure out the root of the problem? As a team, consider - who will you talk to, what will you need to observe?
Using the ATAR forecasting method (and template), create a forecast for the new Apple AirPower Mat. How many people own an Apple product?
Discuss an important historical event in the oil markets. What is the reason of the present decline in price of oil?