Problem
How can retailers provide high-quality personalized service? Use an ophthalmologist's office that also sells eyeglass frames and fills prescriptions for contact lenses as your example. How does this retailer's service compare with the service provided by 1-800 CONTACTS online or in-store at its bricks-andmortar partner, Walmart?
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.