Problem
Imagine you have just retired after a long and very successful career. Congratulations! You've made such an impact in the world that business and community leaders from around the world have come together to throw a retirement ceremony in your honor. Make a keynote address that highlights all of your accomplishments throughout your career (and life). Make sure you include all awards, achievements, work history, struggles, andtriumphs. Think Big.
1) Explain what a personality and personal skill inventory is and why it's important in personal branding.
2) Explain the importance of exploring and defining your target market in personal branding and how personas are relevant to the process.
3) Describe all aspects of talent stacking and how it relates to personal branding.
4) Explain what storytelling marketing is and how it relates to personal branding.