Describe how nikes company uses mass marketing
Problem
Describe how Nike's company uses mass marketing or mass customization to market their products. Be specific and identify the types of products they offer and which approach Nike uses , possibly both.
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Describe how Nike's company uses mass marketing or mass customization to market their products.
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What is a common point-of-parity (POP) across all four sports drink brands (Gatorade, Powerade, BodyArmor, and BioSteel)?
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