Assignment:
Q1. Should the marketer of a popular computer graphics program prefer consumers to make internal or external attributions? Explain your answer.
Q2. A university student has just purchased an iPad. What factors might cause the student to experience post-purchase dissonance? How might the student try to overcome it? How can the retailer who sold the computer help reduce the student’s dissonance? How can the computer’s manufacturer help?
Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.