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Beauty Factory - Identify the direct and Indirect competitors of beauty factory and analyse them and state the insights from the analysis.
Describe how they will communicate their product to their target market (and the distribution/channel members if appropriate). Goal? Why?
Why did Weight Watchers decide to change its name to WW? How does WW make money? In other words, what is its business model?
Write an email responding to the email enquiry using the information from the case study. Write an email to the client to assess if they would like to proceed.
Conduct a detailed TOWS analysis for the purpose of e-commerce / digital marketing. Support most of your SWOT points with research evidence.
Define metrics that the firm should constantly monitor for evaluating the performance of your tactics in line with the firm's objectives.
What responsibilities do you think Lego has to its customers the children as well as their parents?
Suppose you were on Elan's team, what innovative marketing strategies might you suggest? What would you suggest as a pricing strategy?
What is the purpose of the community? Why do you think Sephora decide to host the community within its website?
Write a paper with three references, that discusses a major marketing failure. How could effective marketing research have avoided this failure?
Develop one goal for each of the following stakeholders (clients, donors, and volunteers). Create two SMART objectives for each goal.
What is the intended goal of the visualization? Does it accomplish this? Why? Do you think the visualization is effective in displaying the data? Why?
Write what went right? Did you apply your knowledge on market research, marketing environment and segmentation, targeting and positioning?
Why the digital transformation system is essential from the consumer perspective, explain through consequentialist theories- Non-consequentialist.
Explain and elaborate on various types of Brand elements that you will suggest for the app. Also, explain the criteria for choosing brand elements.
This plan includes curb-side delivery and increasing the shop's web presence. Which type of plan did Ainsley employ in this scenario?
Discuss how something discussed in the podcast may impact the positioning of a company, consumer behaviour or competitive advantage.
What exactly was Pepsi Refresh Project about? What were the converging trends that were found by studies for Pepsi Refresh Project?
In one paragraph, explain the main difference between international marketing and domestic marketing and provide an example of this from the real world.
What are your thoughts on kidfluencers? Do you think it's ethical for parents to allow - or even encourage - their children to be influencers?
How will you implement your innovation in a company's practice? How easy or difficult will it be, and why?
Explain how you fit into the chart, providing examples of when you bought certain products and how that made you fit into a specific category.
Create four good true-false questions about Digital marketers and how they can target and serve ads to users physically in a geographic area with geo-fencing
What are your top two in terms of strengths, and why? What are the two that you are weakest at, and why did you choose those? Provide examples.
Write a well structured essay that examines the major factors that are driving this issue. Consider the impact on globalization and the free trade policies.