Marketing Homework
Length: 6 to 9 pages.
You will finalize your marketing plan for your company. Incorporate your instructor's feedback into this submission.
For the PROJECT - MARKETING PLAN, complete the following tasks:
o Summarize the marketing for the company you have been working.
o Propose your new/modifications to the product strategy.
o Discuss how you will differentiate yourself against the competition and explained how the firm may expand upon its product line in the future.
o Present your distribution strategy for the product/ service. What retail outlets will sell your new product? How will you manage your supply chain?
o Explain your pricing and promotional strategy. How will it focus on your target market?
o How will you use Integrated Marketing Communications? Discuss how you will provide clarity and consistency across multiple mediums to maximize the communicative impact?
Format your homework according to the following formatting requirements:
o The answer should be typed, using Times New Roman font (size 12), double spaced, with one-inch margins on all sides.
o The response also includes a cover page containing the title of the homework, the student's name, the course title, and the date. The cover page is not included in the required page length.
o Also include a reference page. The Citations and references must follow APA format. The reference page is not included in the required page length.