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Describe the new product development process at your current or a past organization.
Using the Value Chain Model, what is the company value assertion? What influences your customers' purchase decision (think of the types of needs they have)?
Choose one of the following topics: land, water, food, or biodiversity. Discuss at least one factor that is causing a negative impact on your chosen topic.
What is the role and background of the author of the article? What are the key characteristics of a successful manager detailed in the article?
Give 3 suggestions on what could be done to minimize the loss. Explain the drawbacks when implementing those suggestions.
Where do you see the major global challenges in your discipline (Information Technology) and how will they affect your discipline?
Why do you remember it so vividly, and why is this your favorite? What could a marketer learn from this?
Explain how consumers interpret information about products and people through their perceptions, learning, and memory.
Create a memo to your fellow planning committee members that describes a multiprotection implementation strategy for a community health promotion project.
Why do you think the Target Market campaign was so successful? Which elements of the strategy could be used to promote your initiative?
Where did you see the advertisement? Medium, time, day and other information (TV or Internet site, etc.).
Develop a deployment strategy and schedule for introducing the innovation project to the market.
Write a 2000+ word APA formatted essay that addresses the elements below surrounding managing the new product development process.
How far along did the buyer move in the sales call? In retrospect, could you have done or said something different to advance it further?
What tools and other resources would you desire? Provide a description of why you would need them, and the tasks the tools would be used for.
What the company does and its market. What you want to achieve with the social media campaign and why(BusinessObjectives and Social media goals).
What factors will affect the adoption rate of this media platform by advertisers? To what extent do network externalities have an effect?
Discuss why your marketing organization should consider the importance of using the visual elements you visually designed for these logos.
Design two logos for this anti-racism campaign. What are the dangers and problems that arise when altering and digitally enhancing images?
Design a new logo for smart the brand recognition. Develop a website and order booking system. Spread your brand with Social Media marketing.
Describe the Chocolate Bliss brand based on the scenario. Identify how you would evaluate the effectiveness of the marketing plan.
Explain how DIY is a successful phenomenon among consumers? Is it a win-win situation? Use an example of a company that is using this strategy successfully.
List the five parameters msnbc used to measure the ROI of the launch campaign. Discuss the new metrics that some companies apply to advertising today.
Which markets are most likely to be most receptive to a greater presence from Blendtec? Why? What differentiates those markets from other markets?
How would offering telecommuting as option benefit MedEx and its employees? List and explain advantages, disadvantages and challenges in offering telecommuting.