Describe the new product development process


Assignment:

Listen to the audio which is linked down and answer the below questions without plagarism

Listen to the podcast above and answer these questions with an answer of about 75 words for each, you can go as long as you need. Include at least 2 references to support your answer (must be within the past 5 years and in APA format)

1. Can Amazon's leadership principles work in your current or a past organization? Explain.

2. What does customer obsession mean to you?

3. How can "Stubborn on vision and flexible on details" be applied in your organization?

4. Describe the new product development process at your current or a past organization.

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Marketing Management: Describe the new product development process
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