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discuss all the types of data that could be collected and how the data could be used in building customer relationships.
Describe the product and explain the internal and external sources.
Examine the IMC of the company of your choice including how consumers are impacted by advertising.
Identify an advertising campaign that experienced legal issues. In a two to three page paper
Select an organization that has been in existence for at least 20 years (including your own organization, if applicable), and prepare a three- to 2-3 pages
Describing the 4 points you feel are most significant on the effectiveness of neuromarketing
describing the campaigns and assessing their effectiveness. What would you do differently, and why
Discuss different direct marketing media's and the impact across cultures
Assess the advantages/disadvantage of specific media uses . Recommend how to measure results.
What is the relative size of market segments for new and existing decorator concepts
Promotional Strategy: Promotional Goals: Factors Affecting the Promotion Mix: Product Lifecycle. Target Market Characteristics.
consiser the following occupations: doctor compurter salesperson, computer software developer, teacher, and assembly worker.
Describe the model of consumer buyer behavior. Providing a list of the steps or a graphic of the model is not adequate
Using the Internet, locate an advertisement for either a food or beverage product. Explain, in a memo to your marketing team, the ad's objective
As you begin this assignment, review the broad range of topics presented throughout the course related to marketing for competitiveness.
What would be a strategic plan for a re-useable baby bottle?
Write a a 1,050- to 1,400-word paper examining the ethical issues organizations face when implementing change. Be sure to:
Pricing objectives: Determinants of Pricing: Pricing strategy: Ethical and legal considerations related to price:
Create a new product and discuss how you would market your product. You will need to provide information on how your product is superior to your competition.
What factors would make it relatively easy for you to get a larger share of that customer's business, and what factors would make it harder?
Discuss bounded rationality. In your discussion, explain the term as well as its importance in rational managerial decision-making.
Discuss the following statement. "It is important that organizational managers understand that bounded awareness can and will occur in decision making
Discuss what factors will impact your pricing strategy. What pricing method would you use for your product/service and why?
You must choose a posting of corporation in each of the following countries a.) Germany, b) Japan c) United States
You have decided to develop a worksheet for each manufacturing facility manager