Start Discovering Solved Questions and Your Course Assignments
TextBooks Included
Active Tutors
Asked Questions
Answered Questions
What is CPM? Why is CPM important? What are some of the differences between "total cost of CPM" and "advertisement versus the CPM rate"?
Compare technology leadership to technology followership. Is there a one-to-one correlation between the effects of one on the other?
Assume you are launching a product for a foreign market. List some government information resources you might be able to use for this product launch.
How did Best Buy database marketing to better satisfy its customers?
We need to be aware of cultural differences when developing our marketing strategy.
How has technology affected marketing? What types of new technologies are organizations using to market their products and services to both buyers and sellers?
Why should an organization's logo be pretested prior to engaging in communication or marketing abroad?
Create two sales opportunities to use to reach out to your customers, using two direct marketing techniques: an advertisement and a sales pitch.
Social media and mobile technology affected using geography as a method of segmenting markets in both a positive and negative way?
Can you think of any other areas where Internet-based technologies could change the way a sales force interacts with their customers?
Comment on one technology that, in your opinion, has given a maximum boost to technological progress.
Discuss these trends and what it means for the cultural diversification of the workforce in the particular occupational areas you have chosen.
Describe the technology and tools that eBay has developed to help their customers successfully market the items sold on through the eBay Auction website.
Identify the pros and cons of the partnership as a form of ownership. I also need to discuss funding options for small businesses.
How should Ford Motor Company market differently to Generation Y, Generation X, and Baby Boomers?
Which is more effective on the following audiences: digital advertising (web or mobile) or traditional TV advertising and why?
Would like content from recent articles about e-commerce marketing. Please cite at least three(3) sources.
Who are the key competitors (both multinational and local) for your company's product/service in each of the countries?
Question: Specify by name an alliance partner for Apple in Brazil with rationale for the choice.
How has the internet and other networked relationships changed direct mail fundraising in recent years?
How does technology impact Christmas (or any) gift giving both from the consumer and business perspective?
What might be some of the difficulties of letting salespeople develop their own goals for their sales volume?
Discuss the two new product strategies of market-skimming and market-penetration.
What are "needs, wants, and demands? Do marketers create needs? Why or why not? Please use an experience and insight to support the answer.
Empowerment of employees is the least important part of a Customer Service system. Would this be defend or Refute?