Problem
The eight dimensions of service quality are reliability, assurance, performance, responsiveness, extended services, empathy, appearance, and reputation.
• Provide a brief introduction to the company Honda car company.
• Using the dimensions of service quality, develop a strategy to differentiate the company
The Advantages of a Product Differentiation Strategy.
Service Quality Differentiation Competitive Strategies.
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.