Solved: Why gm instead choose joint venture with saic in china, Business Management

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Why gm instead choose joint venture with saic in china

Assignment:

Why General Motors didn't expand their market to China with "licensing" as their entry mode instead they go with joint venture with SAIC. please link them to licensing's pros and cons (mainly cons) and explain why GM instead choose "joint venture" with SAIC in china.

Note:

Just 4 days ago General Motors signed in patent license agreement with Avaanci, so why they dont simply give their technology license to SAIC.

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Business Management: Why gm instead choose joint venture with saic in china

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Business Management: Why gm instead choose joint venture with saic in china

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