I want assistance on the following. Please add the citation of your reference.
Question 1. How would you describe what the balanced scorecard concept is and how does it align or support to the long-term objectives?
Question 2. Why are objectives broken down into long-term and short-term? What is the benefit of the long-term objectives specific to the organization in terms of performance and in meeting goals?
Question 3. Innovation is seen as a main component of developing competitive advantage in today's hyper-competitive environment. How is innovation developed and used to enhance enterprise performance? What factors help shape innovation strategies? How is innovation used as a tool by entrepreneurs?