Please assist in answering these two questions. Each question must be answered in 200 to 300 words.
Problem 1. Describe how and why advertising has changed over time. How does your company, or a company that you know well, use advertising? Please illustrate your argument with at least one relatively current brand-specific example.
Problem 2. Does advertising create societal trends or do society trends create advertising? Please illustrate your argument with at least one relatively current example.
Please give all references used.