Discussion: Web Analytics
1. Data-Driven Culture Points of View: Compare and contrast Avinash Kaushik's view youtube video: "Creating a Data Driven Culture by Avinash Kaushik" of a "data-driven" business, with that of Eric Peterson- Blog post "THE MYTH OF THE "DATA-DRIVEN" BUSINESS" by Eric Peterson. What are they in agreement on? Where do their positions diverge?
2. Creating Your Data-Driven Culture: Where do you stand on the importance of establishing a "data-driven" culture? For this question, you are encouraged to share questions, personal anecdotes or any other resources you believe sheds light on the topic of supporting a "data-driven" culture. Once again, there is no "right answer" to this question, it's simply intended to provoke discussion regarding the challenges and opportunities of such an endeavor.
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.