Solved: What sources of factors which created the ethical dilemma, Marketing Management

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What sources of factors which created the ethical dilemma

Problem

• What are sources of the factors, which created the ethical dilemma?

• Is it ever appropriate to withhold negative information from the client?

• What should ISI do?

• What is meant by the term, "industry practice"? Is this an example of moral relativism?

• In what level of moral development is Jim Willis? His boss, Fred Ballard?

• Would a code of ethics have prevented/resolved this ethical dilemma? What should be in a code of ethics? What if ISI had a Code of Ethics which stated that proprietary information could not be disclosed to anyone outside the company and allowed no exceptions?

The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.

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