Assignment Task: Answer the following about Hilton hotels. Please answer in your own words and please list sources!! Most importantly list sources used to get the information!
Part: Product Strategy
Briefly describe your product or service. Where is it in the product development life cycle? What recommendations do you have for improving the offering to fit your target market's needs? Be sure to consider the following:
What level of quality and consistency does the offering have?
How many features does it have and can they be removed or added?
Do the design and/or service deliver what the customer values? If not, how can it improve?
What improvements would help your offering compete more effectively?