What challenges they face and how they could overcome them, Business Management

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What challenges they face and how they could overcome them

Problem

Explain the impact of globalisation on CAFFE NERO coffee shop ( based in UK)

Status: size, location(s), employees, local or global, organizational structure (functional/divisional/matrix),
Marketing: 4 P's, branding, advertising,
Economy: Supply and Demand, Market share, profit/ financial statistics

Then identify by using PESTLE & Porter's Five Forces what challenges they face and how they could overcome them. You must develop realistic recommendations for them that match their organizational position.

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