What are the guidelines for effective brand-building events


1. What are the guidelines for effective brand-building events and experiences?

2. Ellison Vs. Brady court case issue and outcome.

3. Why are public organizations said to be mmore difficult to evaluate than private organizations?

4. What is the test of when an agent has apparent authority?

5. How do business ethics and business law interact with each other ? Is one highly ethical and the other less ethical ?

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