Solved: What are some benefits of direct response marketing, Marketing Management

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What are some benefits of direct response marketing

Discussion Post

1) What is direct response marketing?

2) How is it used in online/digital marketing?

3) Identify the elements of a direct response marketing strategy.

4) What are some benefits of direct response marketing?

5) What are the 4-I'S of Internet Marketing?

6) Research online and provide four examples (pictures/images) of an effective direct response promotional campaign. Why do you think it is effective?

The response should include a reference list. Using double-space, Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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