Understanding of the international marketing plan


Details: Research the Internet and the Library to locate two export market plans for products similar to ¡Qué Rico! (For example, other packaged goods.) Discuss the similarities and differences between these plans and your own plan, and draw conclusions on whether your plan seems to be on target or if it is missing critical concepts. Comment on others' postings in a way that promotes better understanding of the international marketing plan.

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Marketing Management: Understanding of the international marketing plan
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