Assignment:
Select two of the more prominent cooperative linkages that your selected firm has made. Make sure that there are meaningful differences between the two different alliances or joint ventures you have selected.
For each alliance or joint venture:
o Identify the type of business-level or corporate-level cooperative strategy the firm is following.
o Explain how the cooperative strategy enhances the competitiveness and performance of the firm relative to what could be done without the cooperative agreement.
• Identify the risks that arise from this alliance or joint venture.
The Company that this project needs to be on is The Coca Cola Company