Meeting the needs of particular market segments


I need assistance in developing response to the following:

Question 1. How do organizations leverage partnerships and alliances when developing a marketing product, distribution, promotion, and price strategy?

Question 2. Provide an example with a APA reference an (example) organization that promotes customer retention. What are some specific improvements that can be made to increase customer retention for a specific product or service?

Question 3. What product, distribution, promotion, and price strategies do most organization use to identify and target particular market segments? How effective are these strategies in meeting the needs of particular market segments?

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Marketing Management: Meeting the needs of particular market segments
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