Assignment:
Q1. Briefly review how the main tools of sales promotion (e.g., sampling and couponing) can be used in global markets. What issues and problems can arise in different country markets?
Q2. What potential environmental challenges must be taken into account by a company that uses personal selling as a promotional tool outside the home country?
Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.