Homework
Attach a cover page. On the cover page, include the following:
1) first and last name
2) Name of the homework
3) Course name and number
4) Date of submission
Every student must submit the homework individually even if working in a group.
Which covers Secondary Data Research and the Marketing Research Process (Exploratory, Descriptive and Causal Research)
Management Question: Why is enrollment in marketing classes lower than enrollment in finance classes while the number of marketing concentrations is higher than the number of finance concentrations at Lehman College? 212 versus 143 students?
1) List the sources of data that you would pursue. Identify them at either primary or secondary.
2) Describe your research design; descriptive, causal, exploratory, etc.
Format your homework according to the following formatting requirements:
(1) The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
(2) The response also includes a cover page containing the title of the homework, the student's name, the course title, and the date. The cover page is not included in the required page length.
(3) Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.