Assignment: Marketing Paper
1. Visit pg website, and look at the brands it offers around the world. What conclusions can you draw about Procter & Gamble's global new-product development strategy?
2. How many new products can you identify? Visit the supermarket, and make a list of at least 15 items with the word "new" on the label. Include on your list anything that looks like a new product. Next to each item on your list, write the category of the new product that best describes the item. Share your results with the class.
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.