How can the firm maximize its


A company is planning to spend $10,000 on advertising. It costs $3,000 per minute to advertise on television and $1,000 per minute to advertise on radio. If the firm buys x minutes of television advertising and y minutes of radio advertising, then its revenue in thousands of dollars is given by f (x, y) = -2x2 - y2 + xy + 8x + 3y. How can the firm maximize its revenue?

 

 

 

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Management Theories: How can the firm maximize its
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