1. Explain why in most cases, cutting prices to increase sales volume is not a good idea. What is a real world example (in the news) that a specific firm uses of an alternative that is preferable to cutting prices?
2. Which of Porter’s five forces has the greatest effect on risk taking to achieve success? Why?
3. Losing an employee might be considered a challenge that is an unintended outcome of a business strategy. Considering the thoughts of Corredoira & Rosenkopf, is it reasonable to conceptualize this challenge as an opportunity? Why or why not?