Problem: Market Size and Trends
Show for 3 years the size of the current total market and the share you will have, by market segment, and / or region, and / or country, for the product or service you will offer, in units, dollars, and potential profitability.
Estimate the potential annual growth for at least 3 years of the total market for your product(s) or service(s) for each major customer group, region, or country, as appropriate.
Discuss the major factors affecting market growth (e-g., industry trends, socioeconomic trends, government policy, environmental impacts, and population shifts) and review previous trends in the market. Any differences between past and projected annual growth rates need to be explained.