List and discuss three MARKETING COMMUNICATIONS issues that global brands confront in developing marketing communications strategies for their brands.
Note: Discuss only marketing communications issues. Do not talk about pricing, product, or distribution issues. For example, do not state that in some countries they cannot market certain kinds of products, or that in some countries they charge different prices, or use different methods to distribute their products. Those would not be about marketing communications.
In addition, do not state something such as: “Differences in culture.” The BROAD basis for a question such as this is “differences in culture”; if there were no differences in culture, we would not have to deal with international concerns in marketing communications.