Discuss how the company can use the information


Assignment: Consumer Behavior Demographics- Brand Lifestyles, Demographics and Psychographics

List of the World's Most Valuable Brands by forbes.

Select ONE of the brands from the list. I challenge you to select a brand you may not have a direct relationship with. Research the brand by reviewing the brand website. Construct a 2-3 page paper outlining the brand you chose along with the lifestyles, demographics, psychographics for the consumers who purchase this brand. Provide an analysis of this information and discuss how the company can use this information to not only better understand the consumer but how it can impact their marketing efforts.

The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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Marketing Management: Discuss how the company can use the information
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