Discuss about gap in the product portfolio


Assignment task: Procter & Gamble India: Gap in the Product Portfolio?

Ref. 2020 P&G Annual Report 

Porter's Five Force model and Porter's diamond model (compare with supporting image and explanation.)

Segmentation strategy and buying behaviors for each segment and identify the marketing strategies to reach the target market (one of the segments above, and identify the types of segmentation

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Other Management: Discuss about gap in the product portfolio
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