Concepts of e-commerce and e-business


Question 1: Define what you understand by the term e-business.

Question 2: Explain the relationship between the concepts of e-commerce and e-business.

Question 3: Explain the two benefits which are offered by e-marketplaces.

Question 4: Illustrate the three transaction costs associated to the e-business strategy.

Question 5: List and describe the various models of E-business.

Question 6: What are the main characteristics of an e-business strategy model?

Question 7: Outline the internal changes a company might require to make when introducing e-business.

Question 8: The implementation of E-Business strategies comprises different technologies and standards. Write the meaning and illustrate what you understand by the given acronyms below:

• EDI                
• XML                  
• WAP                  
• WiFi                  
• VOIP

Question 9: Firms have the support of many e-business applications. Describe, with illustrations, four e-business applications which can be used in a textile firm.

Question 10: Describe the three kinds of risks in implementing e-business strategies in the textile firm.

Question 11: As a manager of a textile firm illustrated above, explain how you will use your technical and social skills to make sure smooth running of the e-business implementation.

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Marketing Management: Concepts of e-commerce and e-business
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