Case study of justin biebers new song sorry


A case study paper on Justin Bieber's new song Sorry

Need to write about how does rebrand himself, and overcoming the challenges.

Also dissect Sorry's lyrics, how does he changes the public narratives.
here are some online courses:

https://www.businessinsider.com/justin-bieber-comeback-2015-11

https://themuse.jezebel.com/calling-it-justin-bieber-has-released-the-three-best-s-1738308678

The paper need to be two pages.

How do they relate to the narratives (victory/overcoming challenges)

Victory and overcoming challenges in depth overview

Why do people love him now? What makes him appealing again?

NOW everyone loves him again, he has a new/cool image that is unique and attracts a wide audience, new album is A+, seems down to

earth with new media appearances, engaged more with his audience, talks about God, loves his family.

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