Assessing world market potential for products


Assignment:

Q1. A manufacturer of satellite dishes is assessing the world market potential for his products. He asks you if he should consider developing countries as potential markets. How would you advise him?

Q2. A friend is distressed to learn that America’s merchandise trade deficit hit $646 billion in 2010. You want to cheer your friend up by demonstrating that the trade picture is not as bleak as it sounds. What do you say?

Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.

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Marketing Management: Assessing world market potential for products
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