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Identify and describe 3 or more distinct market segments within a specific industry, such as aerospace or automobile manufacturing.
Develop dynamic strategies for competing. Develop a fully integrated marketing communications plan for products or services.
MKTG4701- Discuss what the overriding trends are for the product; In what type of country is the product doing well or poorly and why;
Describe the taget market in as much detail as you can. Then explain if you think they hit the mark or not with their sustainability practices.
What are some things that you need to take into consideration? Would it be better to redesign existing products or develop new products?
How are we going to distinguish our product from our competitors? Identify in one sentence your overall branding strategy or brand image you want to achieve..
At the Eureka Ranch website, find the page on Brain Brew. What is Brain Brew Radio? Is it available in your area?
Explain what factors you used in choosing your specific marketing strategies and the purpose of each selection.
Explain how the problem was resolved, using the steps from the problem-solving process presented in this module.
how the group/team went through the five stages of team life, or the five steps of Cog's ladder. If the team did not arrive at the later stages, explain why.
What types of information are included? What types of information do you feel are missing? Why do you feel this is important from a marketing perspective?
Describe in detail the positioning strategy for each of these physician groups. What are the strengths and weaknesses of each of these groups?
Explain the target market and the objective of the marketing campaign. Analyze the elements of the campaign based on the 4 Ps of marketing.
How do you distinguish your product or company from your competitors? How will you communicate the message of your positioning statement to targeted consumer?
Describe how the industry involves guest in order to provide quality service. Summarize two service standards the industry uses to meet customer expectations.
Describe the macro environment through a political, economic, social, and technological (PEST) analysis.
What products and/or services would you sell to the U.S. Federal Government? How would you meet and network with buyers for the U.S. Federal Government?
Following this channel and based solely on the calculations, what will be the price that the normal retailer will charge for the product?
Identify the two to three concepts you would like to apply to your current or future work setting and how you will go about implementing them.
Develop a digital and social marketing communications plan using communications channels for your hypothetical business.
Propose a type of message appeal to be used in the advertising, making sure to explain the rationale behind the appeal.
What could the companies learn from each other? Which company would you find more attractive as a potential employee? Why?
Discuss the ethical issues that can arise in contracting. Describe the risks and responsibilities in the contractor-customer relationship.
explain some of the marketing techniques your establishment currently practices. If you have some personal suggestions that you feel could improve business.
Discuss Caterpillar's future. What should it do next with its product line? Where is the future growth for this company?