Assignment
Write a paper that explains the following: (1) three to four important concepts you have learned throughout this seven-week course; (2) identify the two to three concepts you would like to apply to your current or future work setting and how you will go about implementing them.
1. Cross-Cultural variation in marketing (US & China)
2. Group and situational effects on consumer behavior (Environment/politics/store design/climate etc.)
3. Online/Offline consumer behaviors and marketing strategies
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also include a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also Include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.